Position Overview:

The Social Media Manager will be responsible for developing, implementing, and managing our social media strategy across various platforms. This role requires a deep understanding of social media trends, analytics, and the ability to create compelling content that resonates with our audience.

Key Responsibilities:

• Develop and execute a comprehensive social media strategy to increase brand awareness and engagement.

• Create, curate, and manage high-quality content for social media channels (e.g., Instagram, LinkedIn, TikTok).

• Monitor, analyze, and report on social media performance using analytics tools.

• Engage with followers, respond to comments, and manage community interactions to foster a positive brand image.

• Collaborate with the marketing team to align social media campaigns with overall marketing goals.

• Stay up-to-date with industry trends and emerging platforms to identify new opportunities for growth.

• Organize and participate in events to promote our brand on social media.

• Develop and maintain a content calendar to ensure timely posting and alignment with marketing initiatives.

Time commitment: 5-8 hours / week

Requirements:

• Organized

• Is a team player

• Self-motivated, proactive contributor willing to share and execute ideas

• High willingness to learn

• Keeps up with social media trends

• Experience with TikTok and Instagram (personal or otherwise)

• Experience with Canva (or willing to learn)